Strategyium

A website for an advisory firm that reads like a clear plan, not a sales pitch.

Client: Strategyium
Audiences: Founders, investors, established companies
Deliverables: Desktop pages, mobile layouts, header and footer
Mobile: 21 mobile screens at 375 px

Overview

Advisory that reads like a growth plan.

Strategyium advises on corporate finance, transactions, financial engineering and corporate governance. Its clients are founders, investors and companies in the MENA region.

I designed the desktop site and a mobile layout for every page.

The challenge

Three audiences and a lot to say.

01Founders, investors and companies each want something different.
02Four services and eleven industries could feel like a brochure.
03Advisory content is mostly text and needed a stronger look.

The approach

A dark stage and a page for each audience.

01Black backgrounds with glowing violet light waves unite every page.
02Startups and VCs get their own pages.
03Services and industries become small cards and tiles.

Structure

One site, eight destinations.

Taken from the navigation and footer.

Home

About
ServicesCorporate FinanceTransaction AdvisoryFinancial EngineeringCorporate Governance
IndustriesTechnologyHealthcareRetail & Consumer GoodsReal EstateConstructionPrivate EquityVenturesManufacturingMedia & EntertainmentTravel & TourismProfessional Services
Technology
Startups
VCs
Insights
Contact

Key screen

The home page hero.

One statement, one action and a little proof, over the light wave.

1
Floating glass navigation
A rounded bar with Services and Industries dropdowns.
2
One bold statement
Transforming Advisory and Redefining Success, in large type.
3
Single call to action
Get in Touch in the brand violet.
4
Proof in a glass card
Satisfied clients and years of experience, under the button.
5
Signature light wave
Glowing violet waves give the dark page its mark.
6
About, in two columns
A short statement left, the detail right.

Page flow

Dark and light, in rhythm.

Dark and light bands alternate, so each section starts fresh.

1
Hero
Statement, call to action and proof.
2
About Us
Strategic Execution for Sustainable Growth in MENA.
3
Services
Corporate Finance, Transaction Advisory, Financial Engineering, Corporate Governance.
4
Our Differentiators
Managing Complexity, Maximizing Value, Holistic Approach, Built for High-Stakes Decisions.
5
Industries
Eleven industry tiles in one small grid.
6
Featured Insights
Three article cards with reading time.
7
Closing call to action
Let's Build What's Next Together, on violet.